Today, I reached a goal and that was to have forty followers by midnight. If you have a facebook or twitter account, or are part of a big community, it is not a problem to find some followers and every time I have a new one, my heart jumps a tiny bit. Especially, if the new person appears out of nowhere, because it seems I have posted about something someone found interesting.
I've said on several occasions I could easily live without blogger, twitter and facebook, for it eats a lot of time, but I now have somehow found a little love for the ability to post about what is going on in my life. Not only when it comes to writing, but also when it comes to my iguana and the mission to inform people about these wonderful creatures.
In addition to that, blogging is a great marketing-tool, since every author who aims to be published needs to do a lot of marketing and promotion herself or himself nowadays. Books don't sell if you don't get the word out there. Well, let's be honest, the majority of first time authors struggle.
Publishers and agents like to see their authors active, for the market is competitive and if you have a good crowd following you, the ones that really like what you write about, you have certainly an advantage to someone who doesn't blog at all. I personally am more inclined to buy a book from someone whose blogs I enjoy and who keeps me up to date with the process of the novel and I believe I'm not alone.
The internet offers great possibilities to promote yourself, you just need to overcome your shyness and get started. With blogging, it can be utter fun, as I have learned. So yes, it is promoting. What are you waiting for?